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So, you’re an artist wanting to make a splash on YouTube, right? You want more fans, more views, and maybe even some extra cash. Well, you’re in the right place. In this article, we’ll show you how to create awesome videos, get noticed, and keep your fans coming back for more. By the end of this, you’ll know how to make your channel look great, find what your audience likes, and use YouTube’s tools to your advantage. Let’s dive in! Know Your Audience Find Out What They Like First things first, you need to know who’s watching your videos. Check out YouTube Analytics to see who’s tuning in. Look at their age, location, and what videos they like. Are they into your acoustic covers, or do they prefer your full-band performances? Use this info to make more of what they love. Example Imagine you’re a pop singer and you notice most of your viewers are teens from the US who love your upbeat songs. You can plan to create more fun, energetic videos and maybe even do a Q&A session to connect with them. Create Awesome Content Look Professional Your channel should look cool and professional. Use a consistent color scheme, logo, and banner art. Thumbnails should be eye-catching – think bright colors and clear images that tell viewers what your video is about. High-Quality Videos Good videos need good equipment. Use a decent camera and microphone. Clear video and audio make a big difference. Also, edit your videos to make them smooth and fun to watch. Mix It Up Variety keeps things interesting. Here are some ideas: Keep a Schedule Post regularly so your fans know when to expect new videos. Use YouTube’s scheduling feature to plan and automate your uploads. Get Found on YouTube Use Keywords Keywords are what people type in to find videos. Use tools like Google Keyword Planner and TubeBuddy to find popular keywords related to your music. Include these in your video titles and descriptions. Write Great Titles and Descriptions Your titles should be catchy and include your keywords. Descriptions should be detailed, explain what your video is about, and also include keywords. Don’t forget to add links to your social media and website. Tags and Hashtags Use tags and hashtags to make your videos easier to find. Think of tags as keywords that describe your video. Hashtags can help your video show up in searches. Make Attractive Thumbnails Custom thumbnails should be bright and include text to grab attention. They should also match your video’s theme. Add Captions Adding captions can help more people enjoy your videos, including those who can’t hear well or speak a different language. Plus, YouTube can use these captions to help your video show up in search results. Connect with Your Fans Reply to Comments Take time to reply to comments on your videos. Thank your fans for their support, answer questions, and engage with them. It shows you care. Use the Community Tab and Stories YouTube’s Community Tab and Stories are great for posting updates, polls, and behind-the-scenes content. Keep your fans engaged between video uploads. Collaborate Work with other artists or YouTubers. It’s a great way to reach new audiences. Find someone whose style matches yours and create something cool together. Go Live Live streams are awesome for real-time interaction. Do a Q&A, play some songs, or just chat with your fans. Check Your Progress Use YouTube Analytics Regularly check YouTube Analytics to see how your videos are doing. Look at watch time, audience retention, and engagement to understand what’s working and what’s not. Adjust Your Strategy Use the info from your analytics to tweak your content. If your fans love your acoustic covers, maybe do more of those. Experiment with different types of videos and see what sticks. Make Money and Promote Your Channel Monetize Your Channel Once you’ve got a decent following, look into YouTube’s monetization options like ad revenue, channel memberships, and Super Chat. Promote your music through YouTube Music and other streaming platforms. Promote Outside YouTube Share your videos on social media, in your email newsletters, and on your website. Use Instagram, Twitter, and Facebook to drive traffic to your channel. Consider Paid Ads If you’ve got some budget, think about YouTube ads. Target your ads to reach new fans based on their interests and viewing habits. Conclusion Building a strong YouTube presence takes time and effort, but it’s totally worth it. By knowing your audience, creating great content, optimizing for search, and engaging with your fans, you’ll grow your channel and your music career. And remember, Your Music Manager is here to help you every step of the way.

In the modern music industry, creating and sharing music is just the beginning. Monetizing your fan base through e-commerce can significantly boost your revenue, transforming your artistic journey into a profitable venture. Whether it’s launching a merch line, selling vinyl bundles, or offering exclusive content, e-commerce provides artists with numerous opportunities to generate substantial income. Here’s how you can leverage these strategies to maximize your music revenue. 1. Develop a Strong Merch Brand Why It Matters: Merchandise is more than just a revenue stream; it’s a way to deepen fan engagement. Fans love to support their favorite artists by purchasing branded items. How to Do It: 2. Create Exclusive Bundles Why It Matters: Bundles offer added value to fans and can significantly increase sales. They’re particularly effective during album releases or special events. How to Do It: 3. Optimize Your Online Store Why It Matters: A well-designed, user-friendly online store can enhance the shopping experience and drive more sales. How to Do It: 4. Implement a Robust Email Marketing Strategy Why It Matters: Email marketing keeps your fans engaged and informed about new releases, promotions, and exclusive offers. How to Do It: 5. Leverage Social Media and Ads Why It Matters: Social media platforms are crucial for reaching and engaging with your audience. Paid ads can amplify your reach and drive targeted traffic to your store. How to Do It: 6. Ensure Efficient Fulfillment and Customer Service Why It Matters: Timely fulfillment and excellent customer service are crucial for maintaining fan satisfaction and loyalty. How to Do It: Conclusion E-commerce offers artists a powerful way to monetize their music and connect with fans on a deeper level. By developing a strong merch brand, creating exclusive bundles, optimizing your online store, implementing effective email marketing, leveraging social media, and ensuring efficient fulfillment, you can significantly boost your revenue and sustain your career. Ready to unlock the full potential of your music career? Learn more about our E-Commerce Marketing Service and request a consultation. Let’s work together to transform your fanbase into a thriving revenue stream.

In the competitive world of music, independent artists must be proactive marketers to reach and grow their audience. Here are the top 10 music marketing strategies that can help you make a significant impact: 1. Leverage Social Media Platforms Social media is indispensable for modern musicians. Platforms like Instagram, TikTok, and Twitter allow you to share your music, connect with fans, and participate in trends. Post regularly and diversify your content to include behind-the-scenes glimpses, live performances, and personal stories. For example, use Instagram Stories to share daily updates and TikTok to create viral challenges related to your music. 2. Create Engaging Short-Form Content Short-form content is key to capturing attention quickly. Use platforms like Instagram Reels and TikTok to create engaging and shareable content. Consider collaborating with influencers who can help amplify your reach. For instance, challenge your fans to create TikTok videos using your latest track, offering a prize for the best video. 3. Optimize Your Music for Streaming Services Ensure your music is on all major streaming platforms like Spotify, Apple Music, and YouTube Music. Optimize your profiles with professional photos, a compelling bio, and social media links. Tools like Spotify for Artists can provide insights into your audience demographics and listening habits, helping you tailor your marketing strategies. 4. Build and Utilize an Email List Email marketing remains a powerful tool. Collect emails through your website, social media, and live events. Use email to share updates on new releases, tour dates, and exclusive content. Personalize your emails to make your fans feel special—perhaps by sending early access to new tracks or behind-the-scenes content from your latest music video shoot. 5. Invest in Playlisting Getting featured on popular playlists can significantly boost your streams and exposure. At Your Music Manager, we offer tailored playlisting services to help you get your music in front of the right curators. Create your own curated playlists and feature tracks from other artists to encourage them to reciprocate. 6. Engage with Your Fans Building a loyal fanbase requires consistent engagement. Respond to comments and messages, and participate in fan discussions. Hosting live Q&A sessions on Instagram or Facebook can deepen your connection with fans. Create opportunities for fans to contribute to your creative process, like voting on your next single cover or remix. 7. Collaborate with Other Artists Collaborations can introduce your music to new audiences. Partner with artists who have a similar or complementary style. This could involve featuring on each other’s tracks, co-hosting events, or creating collaborative content. For example, a joint live stream performance or a collaborative single can generate buzz in both of your fanbases. 8. Utilize Paid Advertising Paid ads on social media and streaming platforms can extend your reach. Use Facebook Ads Manager to create targeted campaigns. Experiment with different ad formats like video ads, carousel ads, and stories. Target specific demographics and interests to ensure your ads reach the most relevant audience. Track performance metrics and adjust your strategy for optimal results. 9. Perform Live and Virtually Live performances are crucial for building a strong fanbase. Perform at local venues, festivals, and open mics. Additionally, host virtual concerts and live streams on platforms like YouTube, Twitch, and Instagram Live. Use these events to promote your latest releases and engage with fans in real time. 10. Analyze and Adjust Your Strategy Regularly review your marketing efforts. Use analytics tools from social media platforms and streaming services to track your performance. Analyze data on audience demographics, engagement rates, and content performance. Adjust your strategies based on what works best. For example, if you notice higher engagement on TikTok, invest more time and resources into that platform. By implementing these comprehensive strategies, independent artists can effectively market their music, build a loyal fanbase, and achieve greater success in their careers. Stay consistent, stay creative, and keep pushing the boundaries of your music marketing efforts. For more personalized music marketing services, visit Your Music Manager.

Instagram is a powerful platform for musicians to market their music, engage with fans, and grow their brand. Here are some practical tips to help you maximize your Instagram growth: 1. Optimize Your Profile Your profile is your first impression. Make sure it’s visually appealing and informative: 2. Consistent Posting Schedule Consistency is key to maintaining engagement. Develop a posting schedule that suits your audience’s activity patterns. Use Instagram Insights to determine when your followers are most active and plan your posts accordingly. 3. High-Quality Content Invest time in creating high-quality, engaging content: 4. Engage with Your Audience Build a loyal community by engaging with your followers: 5. Use Hashtags Strategically Hashtags can help you reach a broader audience. Use a mix of popular and niche hashtags related to your music genre and style. Research hashtags that are trending in the music community and incorporate them into your posts. 6. Collaborate with Other Artists and Influencers Collaborations can expose you to new audiences. Partner with other musicians, influencers, and brands to create joint content. This could be anything from live streams and co-hosted events to shoutouts and tag exchanges. 7. Utilize Instagram Reels Reels are a great way to reach new audiences: 8. Run Contests and Giveaways Contests and giveaways can boost engagement and attract new followers. Encourage your followers to share your content, tag friends, and follow your page to enter. This can create a buzz around your profile and increase your reach. 9. Leverage Instagram Ads Investing in Instagram ads can help you reach a targeted audience. Use ads to promote new releases, upcoming shows, or special announcements. Make sure your ads are visually appealing and have a clear call to action. 10. Analyze Your Performance Regularly review your Instagram Insights to understand what content performs best. Look at metrics like engagement rates, reach, and follower growth to refine your strategy. Experiment with different types of content and posting times to see what resonates most with your audience. By implementing these strategies, musicians can effectively use Instagram to grow their audience, engage with fans, and promote their music. Stay consistent, stay authentic, and keep experimenting with new ways to connect with your followers. For more personalized music marketing services, visit Your Music Manager.

Spotify’s popularity score is a crucial metric that can significantly impact your music’s performance on the platform. Here’s a detailed look at what it is, how it’s calculated, its effect on algorithmic playlists, and tips to increase your score. What is the Spotify Popularity Score? The Spotify popularity score is a numerical representation of how well a track is performing on the platform. It ranges from 0 to 100, with higher scores indicating higher popularity. This score influences the track’s visibility on Spotify, including its likelihood of being featured on algorithmic playlists like Discover Weekly and Release Radar. How is the Popularity Score Calculated? Spotify’s popularity score is determined by a variety of factors: Impact on Algorithmic Playlists Tracks with higher popularity scores are more likely to be included in Spotify’s algorithmic playlists, which can significantly boost exposure and streams. Here’s how: Marketing Tips to Increase Your Popularity Score Boosting your Spotify popularity score requires a strategic approach to marketing and fan engagement. Here are some effective tips: Call to Action Increasing your Spotify popularity score can be challenging, but with the right strategies, it’s achievable. At Your Music Manager, we specialize in music marketing and can help you enhance your Spotify presence. Schedule a consultation with us today to discuss how our services can help you boost your popularity score and achieve your music career goals. For more personalized music marketing services, visit Your Music Manager.

As the music industry evolves, leveraging the right tools can significantly impact your career. Here are essential tools every music artist should be using in 2024 to enhance their marketing, growth, and overall success. 1. Chartmetric Chartmetric is a powerful analytics platform that helps artists and music professionals track their performance across various platforms. It provides insights into playlist placements, social media growth, and audience demographics, allowing you to make informed marketing decisions and optimize your strategies. 2. Spotify for Artists Spotify for Artists is essential for managing your presence on one of the largest music streaming platforms. It allows you to pitch new releases for playlist consideration, track your streams, and gain valuable insights into your listeners’ behaviors and demographics. Utilize this tool to optimize your profile and increase your chances of getting featured on playlists. 3. TuneCore TuneCore simplifies the distribution process, enabling you to upload your music to all major streaming platforms quickly and efficiently. It also offers features like automatic revenue splits, instant verification on Spotify, and detailed sales reporting to help grow your fanbase and manage your earnings. 4. Hootsuite Social media management is crucial for maintaining an active online presence. Hootsuite allows you to schedule posts, track engagement, and manage all your social media accounts from one dashboard. This ensures you stay consistent and engaged with your audience. 5. Klaviyo Email marketing remains a powerful tool for musicians. Klaviyo helps you create and manage email campaigns, automate communications, and analyze campaign performance. Use it to keep your fans updated on new releases, tour dates, and exclusive content. 6. Community Community is a text messaging platform that allows artists to connect directly with their fans. You can send personalized messages, updates, and exclusive content, creating a more intimate and engaging fan experience. 7. Canva Visual content is vital for marketing your music. Canva is a user-friendly graphic design tool that enables you to create professional-quality album covers, social media posts, and promotional materials. Its extensive template library makes it easy to produce eye-catching designs without needing graphic design skills. 8. CapCut Video content is increasingly important in music marketing. CapCut is a versatile video editing app that allows you to create high-quality music videos, behind-the-scenes footage, and promotional videos. Its easy-to-use interface and advanced editing features help you produce professional-grade content that stands out. 9. Bandzoogle Having a dedicated website is essential for showcasing your music, merch, and tour dates. Bandzoogle offers an easy-to-use platform designed specifically for musicians. It includes features like e-commerce, mailing list integration, and customizable templates, allowing you to build a professional online presence. 10. Soundcharts Soundcharts provides real-time data and insights into your music’s performance across various platforms. It tracks radio airplay, playlists, social media, and charts, offering comprehensive analytics to help you understand and improve your market presence. 11. Feature.fm Feature.fm is a marketing platform tailored for music artists, offering tools for pre-saves, smart links, and sponsored placements on streaming services. It helps you engage your audience effectively and measure the impact of your campaigns. 12. StageIt StageIt is a platform for live-streaming performances, enabling you to reach a global audience. It allows you to monetize your performances through ticket sales and tips, providing a new revenue stream and a way to connect with fans in real time. 13. Fiverr Outsourcing tasks like graphic design, marketing, and video editing can save time and improve quality. Fiverr is a marketplace where you can hire freelancers for various services, allowing you to focus on your music while professionals handle the rest. 14. Facebook Ad Library The Facebook Ad Library is an essential tool for understanding the competitive landscape. It allows you to see all the ads currently running across Facebook’s platforms, providing insights into successful ad strategies and helping you refine your own campaigns. By incorporating these tools into your workflow, you can enhance your music marketing efforts, streamline your processes, and reach a broader audience. Stay updated with the latest technologies and trends to ensure you’re always ahead of the curve in the music industry. For more personalized music marketing services, visit Your Music Manager.

POST CONSISTENTLY The key to growing your following on any social media platform is consistency. You need to post regularly so that your fans know when to expect new content from you. When you’re first starting out, try to post at least onc犀利士e a day. As you grow your following, you can increase the frequency of your posts. FOCUS ON YOUR CORE AUDIENCE When you’re creating content for Instagram Reels, it’s important to focus on your core audience. Who are the people that are most likely to be interested in what you’re creating? What kind of content will appeal to them? Keep these things in mind when you’re planning and creating your videos. DEVELOP A CONTENT STRATEGY It’s also important to develop a content strategy for your Instagram Reels videos. What kind of videos do you want to make? What topics are you going to cover? What tone will you use? Answering these questions will help you create videos that are more focused and more likely to resonate with your audience. CONCLUSION: Instagram Reels is a great way to reach a wider audience and grow your following. By posting consistently and focusing on your core audience, you can create videos that will engage and delight your fans. By developing a content strategy, you can ensure that all of your videos are high-quality and on-brand. So what are you waiting for? Start creating!

If you’re an artist, music manager, or label looking for ways to increase your Monthly Listeners on Spotify, you have come to the right place. Growing your Monthly Listeners isn’t a hard task when you know how the Spotify algorithm works. As of 2021, it is estimated that no less than 44% of all streams come from playlists. So understanding the algorithm and taking advantage of available tools are key in growing your fan base and getting more people to listen to your music. HOW DOES THE SPOTIFY ALGORITHM WORK? The Spotify algorithm gives each individual track a score from 0-100 known as a popularity score. When you hit 40/100 or more, Spotify tends to push that track more using its algorithm playlists like Radio, Discovery Weekly, Release Radar, and more. It’s important to note that this number is dynamic and constantly changes based on listener engagement with the song. If a song has a steady stream of listeners over time and they stay engaged with it (skipping less), then the popularity score increases which helps boost playlist placement opportunities.

As an artist, the merchandise you offer can be a powerful tool in driving revenue. However, without taking certain steps, it’s easy to miss out on the most 壯陽藥from your merchandise sales. In this post, we will look at how artists can take advantage of their merchandising opportunities and maximize their potential revenue. BRAND CONSISTENCY IS KEY The first step in maximizing your merchandise revenue is to ensure that you have a consistent brand identity across all of your merch. This does not mean simply printing your face or album cover on every item; instead, focus on creating a distinct brand image that appeals to your target demographic. It’s also important to release collections regularly so that your fans have something new and exciting to look forward to when they visit your store. GROW YOUR EMAIL LIST In order to bring more customers into your store, it’s essential to grow an email list of interested consumers who are likely to purchase from you in the future. You should then aim to send out emails regularly with updates about new collections and exclusive offers that incentivize people to buy from you again and again. MONITOR KEY METRICS To ensure that you are making the most of each sale, you need to monitor key metrics such as Lifetime Value (LTV), Conversion Rate, Average Order Value (AOV), and Customer Return Rate for each collection or promotional campaign. This will allow you to identify which items are selling well and which areas could use some improvement. APPS AND COMPANIES TO USE By utilizing applications such as Klayvio, Triple Whale, and Shopify, along with Print On Demand companies like Printful and Apliiq, you can save costs while still delivering high-quality products. Klayvio is the go-to Emailing service for an apparel brands. Shopify is still the best website provider to use when it comes to selling online. Triple whale is the go-to software we use to track all our marketing efforts ranging from Email campaigns, FB/IG ads, TikTok ads, and more. CONCLUSION Merchandise sales are an integral part of any artist’s business model; however, if not managed properly they can provide little return on investment for both time and money spent. To maximize the potential revenue from your merchandise sales it is essential that you create a consistent brand identity with regular collections targeted at specific demographics; grow an email list of interested customers; monitor key metrics such as LTV, Conversion Rate, AOV, and Customer Return Rate; and utilize cost-saving applications like Klayvio, Triple Whale and Shopify along with Print On Demand companies like Printful or Apliiq. By following these steps closely it’s possible for any artist or labels to make the most of their merchandise sales! If you need help setting up your merch brand or marketing your existing brand, contact us by emailing contact@yourmusicmanager.com or requesting a consultation by clicking the button below.

As an artist, getting your music on Spotify is one of the best ways to get your name out there, but it’s not as easy as just uploading your music. There are various ways to optimize your music’s presence on the platform, and utilizing independent Spotify playlists can be a huge help in giving you that extra push. However, it’s important to vet these playlists with software like Chartmetric, as bot streams can have a negative impact on your profile. Let’s dive into why independent playlists are so important, and how you can make sure yours is getting the attention it deserves. WHO ARE YOUR COMPETITORS? One of the most important aspects of leveraging independent playlists is understanding who your competitors are on Spotify. If you make music like Harry Styles, for example, focus on finding and targetting the same playlists he’s featured in. This will give you more visibility within a certain genre or style of music and help drive more streams to your page. KNOW WHAT MATTERS When it comes to optimizing your presence on Spotify, don’t focus too much on stream count or playlist likes—it’s more important that you find playlists with an engaged following that feature other well-known tracks and are updated regularly. Aiming for mood-based playlists is also a great way to increase your reach; after all, people often listen to certain types of music depending on their feelings or activities at any given moment. WORK WITH OUR AGENCY Finally, if you need help creating a target list of appropriate playlists for your music, our agency can help build them for you! We know exactly what kind of list works best for each type of artist—from pop/rock stars to EDM producers—and we have access to data sources that allow us to track down the right ones quickly and accurately. Contact us today if you want our team to create an effective list tailored specifically for you! CONCLUSION Independent Spotify playlists are an invaluable tool when it comes to getting discovered as an artist. Not only do they provide additional exposure across different genres and styles; but they also offer insight into who else is making waves in those areas and what kind of content followers engage with most frequently. It’s esse犀利士 ntial that artists vet their independent lists using software like Chartmetric in order to ensure accuracy and legitimacy; this will prevent any potential detriment from bot streams going forward. Working with our agency can be hugely helpful here; let us build the perfect playlist list for you today! Contact us today by emailing contact@yourmusicmanager.com or fill out our consultation form by clicking the button below.

With the ever-evolving music industry, it’s no secret that short-form content is the #1 marketing tool in helping you build your brand and increase streaming traction. How can you succeed in this competitive market? Here at our agency, we specialize in working with artists and their teams to develop a tailored content strategy that will help them reach their goals. WHAT ARE YOUR CONTENT PILLARS? Our team will work with you in deciding what your content pillars are going to be. Every artist has a different brand and message they wish to convey, so it’s important to tailor your content strategy to fit this specific brand. We can help guide you in making sure that whatever content you post aligns with the values of your brand. CREATING ALL YOUR SHORT-FORM CONTENT Our creative team can also help to create all the short-form content you need. From editing services to creating shot lists so that everything is planned out before filming–we take care of it all! We understand how hard it can be trying to juggle both music creation and social media content creation, so let us help make things easier for you. SCHEDULING CONTENT RELEASE DATES Once all of your content is created, our agency will make sure it gets posted on time as well! We’ll schedule all of your posts ahead of time so you don’t have to stress about what needs to go up today. We know how important staying active on social media is for increasing music discovery and streaming numbers, so we want to make sure each post goes out when it’s needed most! DEVELOPING CHALLENGES & ANGLES FOR FOCUS SONGS We also offer services such as developing challenges and angles for focus songs as well. This helps build hype before the song releases by getting people excited about what they can expect from the track before they even get a chance to hear it! By creating an engaging story around the single or album release, fans will be more likely to listen when it finally drops. CONCLUSION When building a successful music career, having an effective content strategy is key. Our agency wants to work with artists and their teams in creating just that–a custom-tailored plan that works best for them and their individual brands while still providing all the necessary tools that are needed for success in today’s music industry. Let us take care of everything from planning out shot lists and editing finished products, scheduling posts, and developing angles for focus songs–so you can go back to what matters most: creating great music! Contact us today by emailing contact@yourmusicmanager.com if you have any questions or need more information about our services or simply click the button below to set up your consultation.

In the past few years, music marketing has been relying on TikTok to break new artists. Whether you’re an artist, music manager, or label, it’s important to understand how to use TikTok as a platform in order to maximize your reach and get your content out there. This blog post will discuss why TikTok is driving the most music discovery and what tactics you can use to increase your presence on the platform. WHY UTILIZE TIKTOK? TikTok is becoming a keyword- and SEO-driven platform, meaning that if you can optimize your content with the right hashtags, you have a greater chance of putting it in front of the right audience. You don’t need a million followers to be heard; by utilizing proper hashtags and being involved in your niche community, you can see exponential growth not only on the platform but also on streaming services like Spotify. TACTICS FOR OPTIMIZING YOUR CONTENT Consistency is key when it comes to optimizing your content on TikTok. Post regularly so that people know when they can expect new content from you. Additionally, join challenges relevant to your niche—like open-verse challenges or song covers—as these can help catapult growth. And lastly, work with our agency (or any other agency) if y高仿普拉達 ou want professional help in growing your presence on this popular social media app. CONCLUSION TikTok is one of the best platforms for music discovery because it allows artists to build relationships with their audiences and make their own impactful statements without needing millions of followers or paying for ads. By utilizing proper hashtags, staying consistent with posting content, being involved in relevant communities and challenges, and working with an agency if needed, artists can make sure their music reaches its intended audience and gains traction across streaming services like Spotify as well! Contact us today by emailing Contact@yourmusicmanager.com if you’re looking for help in growing your TikTok account.

As an artist, going on tour is a great way to connect with fans and make some extra money. But in order to maximize your earnings, you need to make sure you’re doing everything you can to promote your tour and sell tickets. That’s where we come in. Our agency specializes in helping touring artists increase their revenue by making sure their fans are aware of upcoming tour dates and city-specific shows. Here’s how we do it. SOCIAL MEDIA MARKETING We use social media to reach out to fans who have shown interest in an artist’s brand in the past 365 days. By targeting these fans specifically, we can promote city-specific shows and get more people interested in attending the concert. EMAIL MARKETING We also leverage email databases to create nurture series that promote ticket sales and upsells. This is a great way to keep fans engaged and encourage them to buy tickets for the show. SALES FUNNELS We create sales funnels that start with ticket purchases and automatically upsell meet & greet packages, official tour merch, and more. This is a great way to increase revenue without having to do too much extra work. Finally, we create show recaps for the artist to post within 72 hours of a show. This helps keep the momentum going on social media and encourages fans to spread the word about the concert. CONCLUSION As an artist, going on tour is a great way to connect with fans and make some extra money. But in order to maximize your earnings, you need to make sure you’re doing everything you can to promote your tour and sell tickets. Our agency specializes in helping touring artists increase their revenue by making sure their fans are aware of upcoming tour dates and city-specific shows. If you’re looking for ways to increase your earnings on tour, contact us today!